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physicical handling of goods begynn å lære
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begynn å lære
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begynn å lære
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fulfilment = doing sth that is promised begynn å lære
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spełnienie = zrobienie czegoś, co zostało obiecane
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small family-owned stores (mom and pop stores) begynn å lære
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małe sklepy rodzinne (sklepy dla mam i pop)
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large shopping centres (malls) begynn å lære
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duże centra handlowe (galerie)
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begynn å lære
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central car park (parking lot) begynn å lære
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parking centralny (parking)
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private label (in-house) brands begynn å lære
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begynn å lære
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begynn å lære
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sprzedaż osobista (sprzedaż)
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prospecting for customers begynn å lære
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potential customer (prospect) begynn å lære
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potencjalny klient (potencjalny klient)
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begynn å lære
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begynn å lære
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restating a point of view begynn å lære
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ponowne przedstawienie punktu widzenia
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public relations: managing 'publicity' (information that makes people notice a company) begynn å lære
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public relations: zarządzanie `` reklamą " (informacja, która sprawia, że ludzie zauważają firmę)
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events: memorable occasions begynn å lære
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wydarzenia: niezapomniane okazje
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endorsements by celebrities begynn å lære
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trade promotions to retailers begynn å lære
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promocje handlowe dla detalistów
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word-of-mouth advertising begynn å lære
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viral marketing (online through social networking) begynn å lære
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marketing wirusowy (online za pośrednictwem sieci społecznościowych)
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guerilla marketing covers all unconventional techniques begynn å lære
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marketing partyzancki obejmuje wszystkie niekonwencjonalne techniki
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begynn å lære
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sprzedaż swoim obecnym klientom
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begynn å lære
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begynn å lære
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affinity marketing = attracting customers on the basis of their intrests begynn å lære
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marketing affinity = przyciąganie klientów na podstawie ich zainteresowań
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individualized advertising begynn å lære
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zindywidualizowana reklama
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co-marketing (McDonald and toy from disney film) begynn å lære
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co-marketing (McDonald i zabawka z filmu Disneya)
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trade shows = trade fairs/ exhibitions begynn å lære
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use of intermediary = middleman begynn å lære
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korzystanie z pośrednika = pośrednika
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customer service = order fulfilment, warranty and repair issues begynn å lære
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obsługa klienta = realizacja zamówień, problemy z gwarancją i naprawami
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begynn å lære
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sprzedaż detaliczna poza sklepem
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direct-reponse retailing; home delivery of goods begynn å lære
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sprzedaż detaliczna z bezpośrednią reakcją; dostawa towarów do domu
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automating merchendising; sales through vending machines begynn å lære
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automatyzacja sprzedaży; sprzedaż za pośrednictwem automatów sprzedających
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department store (eg Harrods) - aimed at more upmarket (upscale) customers begynn å lære
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dom towarowy (np. Harrods) - skierowany do bardziej ekskluzywnych (ekskluzywnych) klientów
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begynn å lære
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wholesaler has a warehouse begynn å lære
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hurtownia posiada magazyn
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customer (general) client (customization) begynn å lære
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klient (ogólny) klient (dostosowywanie)
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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publiczne relacje / kontakty z otoczeniem
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coverage (how widely information is distributed) begynn å lære
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zasięg (jak szeroko rozpowszechniane są informacje)
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eyeballs (inernet term refrerring to those occasions when someone looks at sth) begynn å lære
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gałki oczne (termin wewnętrzny odnoszący się do sytuacji, gdy ktoś na coś patrzy)
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physical flow of materials begynn å lære
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fizyczny przepływ materiałów
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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begynn å lære
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ex- works (the buyer picks up the goods at the seller's premises and arranges all the transport and insurance) begynn å lære
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loco fabryka (kupujący odbiera towar u sprzedawcy i organizuje transport i ubezpieczenie)
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fob (free on board) - the seller deliveres goods onto a ship, from there responsibility paases to buyer begynn å lære
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fob (free on board) - sprzedawca dostarcza towar na statek, stamtąd odpowiedzialność spoczywa na kupującym
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cif (cost, insurance, freight) - the seller has responsibility to a named port of destination, and so payes for cost and risk of the sea journey as well begynn å lære
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cif (koszt, ubezpieczenie, fracht) - sprzedawca jest odpowiedzialny za określony port docelowy, a więc pokrywa również koszty i ryzyko podróży morskiej
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